The flexible, scalable and on-demand consultancy as a service model is disrupting how firms find and work with management consultants.…
Discover our marketplace and use the advanced project-scoping technology to find expert brand and marketing consultants and contractors.
Building sustainable brand growth and marketing your organisation shouldn’t mean an identity crisis.
Your brand is your identity; getting it right is crucial to business success. It’s more than a logo. It’s a carefully crafted story that resonates with your target audience and sets you apart from the competition. A strong brand inspires trust, loyalty and advocacy, leading to long-term growth and profitability.
Marketing is increasingly complex. The surge of digitalisation and customer empowerment means a renewed focus on innovative strategies, data-driven approaches, and personalised customer experiences to stay ahead of the competition. The biggest marketing trends – such as artificial intelligence, social media and content marketing – have transformed the way organisations communicate with their customers.
An effective marketing strategy is the key to fostering brand awareness, driving customer engagement and achieving sustainable growth. Our marketplace of expert brand and marketing consultants and contractors helps you gain access to valuable insights, industry know-how, and cutting-edge solutions that can help propel your business forward.
Our algorithm-powered consulting marketplace gives you access to some of the brand and marketing consultants and contractors experienced in all aspects of brand and marketing.
The level of brand awareness in the UK consumer electronics sector, compared to 10% in the UK’s toy and baby sector.
The percentage of marketers using paid advertising to increase brand awareness.
The percentage of B2B marketers who say that building a strong brand is key to their organisation’s growth.
Using a simple, interactive wizard our platform helps you to quickly and easily design a comprehensive project brief. Algorithms that codify real-world experience then ensure rapid and accurate matching to consultants and contractors you can request bids from.
Brand building and effective marketing isn’t just about snappy copywriting.
Authentic connections, clear brand purpose and a genuine story are vital foundations for brand growth. Understanding target audiences, creating engaging marketing and navigating the ever-evolving digital environment are critical pathways for all marketing activities.
Marketing trends include the use of artificial intelligence for chatbots, predictive analytics, and personalised recommendations can enhance customer engagement and decision-making. Data-driven marketing, content marketing, social media marketing, and video marketing are also crucial routes to engage audiences and amplify visibility.
Creating a seamless, consistent experience across all touchpoints is essential, as is authentic storytelling that fosters genuine connections and brand loyalty. Agility, adaptability and data-driven insights allow organisations to optimise marketing efforts and create compelling customer experiences.
Leaning into these marketing trends and challenges can help fuel strong growth by resonating with target audiences and maximising marketing channels and efficiencies.
Portevo’s extensive marketplace of brand and marketing consultants can provide expert support at various stages, depending on objectives, challenges, and the maturity of the business.
With an ever-increasing number of competitors, it’s crucial for businesses to develop a unique value proposition and positioning to stand out in the market.
The growing influence of digital channels, social media and immersive technologies – from VR to experiential – requires businesses to integrate their marketing efforts across multiple platforms effectively.
Collecting, analysing, and leveraging data to make informed marketing decisions is a significant challenge, particularly for organisations lacking in-house analytical capabilities or suitable analytics platforms.
Internal marketing teams may often lack resources and time to continue to expand their marketing skills, leaving critical functions outsourced to marketing agencies and third parties that can impact budgets and fragment approaches.
Tracking and evaluating the success of marketing efforts is essential for optimising campaigns and allocating resources effectively, yet organisations often don’t know how to collect, harness and action KPIs and attribute marketing activity to sales and the bottom line.
The age of transactional customer relationships is over. Today’s consumers elevate brands on their broader purpose and impact on society and the environment and look for marketing cues that elevate an organisation into a critical part of a customer’s life.
From copywriting and video to experiential and social, creating marketing collateral is time-consuming, resource intensive and highly competitive in attracting the attention of customers – with creative expertise and talent often lacking in in-house teams.
Maintaining a consistent brand image across all marketing channels and touchpoints is essential for creating a cohesive and memorable customer experience.
Marketing shouldn’t be edge-of-desk. Balancing financial and human resources to execute effective multi-channel marketing strategies while maintaining profitability can be challenging, as marketing budgets are spread thinly across a range of channels, content and technologies.
Aligning marketing strategies with evolving customer preferences, industry trends and economic conditions requires additional resourcing not often covered by allocated budgets.
Brand marketing is a strategic approach that focuses on promoting and managing a company’s brand, which includes its image, reputation, values and overall identity.
Successful marketing approaches involve understanding target customers, creating engaging and relevant content, and leveraging digital channels to reach and communicate with potential customers. By continuously monitoring performance, measuring marketing effectiveness, and refining strategies, organisations can forge strong customer relationships and differentiate themselves from competitors.
Our network of brand and marketing consultants and contractors are experts in creating and implementing marketing campaigns and initiatives that emphasise a brand’s unique selling propositions, values and emotional cues.
Our unique consulting marketplace revolutionises how businesses access professional consulting services by seamlessly connecting them with qualified consultants for expert guidance in navigating the complex world of branding.
Portevo’s consulting marketplace connects businesses to a diverse pool of expertise through its streamlined search and selection processes, building customised projects tailored to specific branding needs. Compared to traditional consultancy, Portevo is cost-effective – fees are typically 30%-50% lower than consultancy firms – and our innovative scoping platform provides flexibility and scalability to match resources and requirements.
Build your project specification with pre-configured Statements of Work – picking and choosing from over 100 work modules – from customer experience workshops to user experience design.
Get instant access to a vast pool of verified customer experience consultants and contractors for your project with bids within 72 hours.
Reach our network of independent consultants and contractors with a wide range of expertise in just five minutes – and save 30-50% versus alternative consulting services.
Our one-contract multiple-project approach streamlines the consulting experience for both clients and consultants.
“Always focused on outcomes with a unique ability to balance project delivery challenges. Adaptable, collaborative and supportive.”
“Portevo provided a completely new and fresh perspective for EXFO to put a customer-led network experience at the centre of its B2B product sales process.”
“Portevo’s approach to our product strategy project at Sonalake provided the added impetus we needed to answer some bigger strategic questions”
Our platform saves you time and resources while connecting you with top-tier brand and marketing consultants and contractors offering competitive rates.
Our unique approach offers businesses an efficient, cost-effective, and flexible way to access the expertise and support needed to navigate the complex world of branding and marketing, ultimately leading to enhanced competitiveness and long-term success.
The flexible, scalable and on-demand consultancy as a service model is disrupting how firms find and work with management consultants.…
Need to write a project brief? Read our guide on how to write a project brief and why it’s important to get a consultancy brief right.…
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